The Format
GO 4 KO reinvents boxing with a simple, brutal concept: every second costs money. The faster you finish, the more you earn.
Round 1 is sacred. No purse burns during the opening round — fighters feel each other out while the full £1,000,000 remains intact. The crowd builds anticipation.
From Round 2, the clock becomes your enemy. The purse decreases every single second. The longer the fight goes, the less money remains. Urgency is everything.
Land a knockout and the clock stops immediately. Whatever remains of the purse is yours. A first-round KO in Round 2 could save you £900,000+.
If the fight goes the distance, the live audience votes for the winner. No judges, no scorecards — the fans decide who deserves the remaining purse.
All burned purse money from every fight on the card accumulates into a jackpot. The final event winner takes home their purse PLUS the merged jackpot.
Everything fighters, fans, and broadcasters need to know about how a GO 4 KO night runs.
Each fighter starts at £1,000,000. From the bell of Round 2, the purse drains at ~£2,778 per second. Stall the fight, lose the money.
Winner takes whatever remains of their own purse. Loser's burned amount feeds the event jackpot. Both fighters earn an appearance fee on top.
If the fight reaches the final bell, the live arena and app audience vote in real time. Majority vote wins — no judges, no scorecards, no controversy.
8-fighter bracket per event: quarter-finals → semi-finals → final. Win and bank your remaining purse; lose and you're out of the night's jackpot.
KO or TKO stops the clock instantly — purse is locked in. Going to fan vote is legal but expensive: every second after Round 1 costs you.
Sanctioned under recognised commission rules. Pre-fight medicals, in-corner doctors, mandatory standing-eight counts, and immediate stoppage authority for the referee.
Independent ringside physicians, on-site paramedics with ALS capability, and post-fight neuro checks. No fighter advances without medical clearance.
Synchronised purse clocks for both fighters, transparent on-screen burn ticker, and tamper-proof vote tally audited by an independent third party.
Drag the timeline to see how the purse decreases over time.
100.0% of purse remaining